To encourage a culture of diversity across the OOH industry by nurturing talent from a diverse range of backgrounds, with differing skills and opinions, who feel empowered to promote the breadth of creativity and innovation OOH has to offer, both now and in the future.
BALANCE is a collective of media owners and specialist agencies from the Out of Home media sector, working side by side to attract and develop the best talent for Out of Home media. Our commitment is to create a diverse and inclusive sector of the communications industry where everyone has the chance to fulfil their potential. To deliver this we will focus on 3 things:
We will work as a cross functional body to provide inspiration via an annual events program and website, we will be sharing and supporting meaningful initiatives that will be open to everyone and we will strive to create a diverse and inclusive OOH working landscape that is appealing to all.
For 2019, the Balance network will be chaired by Clear Channel, and supported by Kinetic, Exterion Media, JCDecaux, Ocean Outdoor, Outdoor plus, Posterscope, Primesight, Rapport, Talon and 8 Outdoor.