NEWS, BLOGS & EVENTS

My apprenticeship and entry into the OOH world

Words: Charlotte Jones My career in out-of-home (OOH) is one that started completely by chance. At 19 years old, when I enrolled in a marketing apprenticeship, I was unknowingly opening a door into an industry that I’d never heard of before... Fast forward to 2020, I’m now 21 years old and working at the biggest … Continue reading My apprenticeship and entry into the OOH world

BloomFest 2019

Words: Katherine Ashmore Last week, I had the privilege of attending Bloom’s annual conference, BloomFest, a day which has become a highlight in the events calendar for so many. As part of the 2019 leadership team, I was on hand to welcome over 250 guests and look after some of the awe-inspiring speakers who set … Continue reading BloomFest 2019

Brands must adopt the same approach to diversity as they do marketing briefs

We spotted this article by Tanya Joseph, reflecting on the BALANCE panel that she was a part of on the 12th June. Words: Tanya Joseph "In order to increase the representation of people from diverse background, brands have got to create the right conditions for diversity to grow. I was on a panel the other … Continue reading Brands must adopt the same approach to diversity as they do marketing briefs